Persona 2 - John Anderson

John Anderson Male Fast tracking kid, age 7 John is your average seven year old child. He enjoys his time at school. Her parents closely monitor what toys she plays with and want to encourage the use of educational toys.
Family: John has one small sister and lives with his parents. His Father is a Doctor and his mother is a Housewife. They are an active family and spend time together both playing and learning.	Computer Literacy: At such a young age John is not expected to be computer literate however john can load a PC and play use the paint application to draw and colour in Web & Technology John uses the Internet to play online educational games but only when his mother is around Favourite sites Cbeebies games, playhousedisney.com, Sky Gamestar, Lego land Disney games online	Interests: John’s hobbies outside school include playing with his bike, when the weather is warm; when it’s cold he likes playing the games on Cbeebies and Sky Gamestar John enjoys playing Lego with his small sister and enjoys building cars At weekends he plays football with his neighbours.. Hours spent on hobbies: This varies but on average it is two hours per day and 6 hours on the weekend.
Motivations: I enjoy watching TV and playing with characters of my favourite shows like Power Rangers, Bob the Builder, Spiderman. His favourite superhero is Fireman Sam I want a PSP like my uncle so I can also play games.	Goals: John would like to grow up and become a doctor like his father	Needs: I enjoy company and do not like playing alone. I want to be entertained. I want learning games that are challenging, which change at each level and have good colour schemes, lights and sound in them. I want to see pictures of cartoon characters.
Quotes: “I want to grow up and be a doctor like my father”	Notes: No funds parent’s funded toys and learning material.	Attitude: John likes one or two toys but may lose interest after a short while, short memory often forgetful where he placed his toys. Cannot solve problems gets help when he experiences difficulties or finds alternative.

A Day In The Life John

A typical day for John and his family involves:

7.30 am - His father gets up and dresses up to go work

8.00 am - John's mother gets up and prepares everyone breakfast

8.15 am - The family have breakfast together, which usually includes selection of cereals, biscuits, cakes, toasts and fresh fruits.

8.30 am - John gets a lift to his school by his mother

9.00 am - John 's dad sets of to work

12.00 noon - John would have his school dinners, he loves fishcake and chips.

3.30 pm - John's father collects him from school and they go to the shop to get basic food essentials

4.00 pm - John reaches home and then plays with his small sister

5.00 pm - John's mother starts preparing the dinner

5.15pm - John will start to colour in his colouring book with his small sister

6.00 pm - John will go on sky and play the sky gamestar games.

6.30 pm - John's family will have lunch and discus their daily life

7.30 pm - John starts to play lego and builds cars

8.30 pm - John goes to bed, before going to bed he listens to a bedtime story.

9.00 pm - The parents may sit around and watch TV and spend some quality time together

10.00 pm - The parents go to bed after a long tiring day

Picture source

http://www.theonion.com/content/files/images/onion_news1723.article.jpg

Persona 1 - Timothy Jones

Name: Timothy Jones Sex: Male Age: 11 Tim is a polite and ambitious young man who enjoys going out with his family and socialising with his friends. He started secondary school last September the school has kept him busy with regular homework.
Family: Eldest son has two younger brothers and one sister. Lives with parents. He’s very close to his father they regularly go bike riding and to get the weekly groceries at their local Asda branch.	Computer Literacy: Tim’s level of computer knowledge and experience is basic however it is developing as he has regular IT lessons at school. Web & Technology Due to security concerns his parents have limited the use of the Internet. Using the web for homework and visiting other educational websites are only permitted under supervision by his parents. Favourite sites Revisewise, CBeebies and Yahooligan's. He enjoys the activities on Revisewise, as they are challenging and the website is colourful therefore helps maintain is concentration. He believes the website has allowed him to work well at school by answering questions asked by the teacher in lessons and doing the homework’s with minimum help from his parents	Interests: Activities · Football with friends · Bike riding with his father. · Reading car magazines such as Autopoint · Playing games on his PSP
Motivations: His role models are his parents who are the motivation for him to succeed and have the success he dreams of.	Goal/s: To be successful. He realises that this can only be achieved via effective education. His parents naturally want him to be successful and regularly purchase the latest educational toys/games, which they believe will improve his performance at school.	Tim’s requirements from toys: · To be colourful · Entertaining · Games to be quick to load · Challenging · Visualisation: toys which make use of less text as possible but more use icons · Minimum weight · Portable · Durable · Reliable, they don’t freeze but work as they are required too. · Helps gain advantage at school
Quotes: “be successful”	Notes: From this persona it can be established that there are a few points that need to be considered during prototyping. We must take these to the drawing board.

A Day in the Life

A typical day for Tim and his family involves:

6:15am- Tim’s father is awake

7:00: Father leaves home for work

7:00 am – His mother wakes up and prepares everyone breakfast

7:30am- Mother goes upstairs to wake the children

7:35-7:45: Tim gets out of bed washes his face and teeth and goes downstairs for breakfast.

8:0am – The family complete their traditional English breakfast and go back to their bedrooms to get dressed for school

8:25 am – The children are back downstairs to leave home. As the school is local they walk to school.

9:00: Tim, his brothers and sisters start school

9.00: Mother starts all housework such as the ironing and washing up

11.40- Mother prepares the children’s lunch, which is fish fingers and fishcakes with beans.

12.15pm – Tim, his brothers and sisters arrive home for lunch

12:45 - They leave home for school

3.15 pm – End of school day. They walk home with their friends after a long and hardworking day at school

3:40-4:00 pm – They arrive home get changed into their normal clothes

4.00 –5:00pm – Watch Cbeebies, they enjoy watching ‘Chuckle Vision’ which is the favourite programme.

5:15-Father arrives home from work

5:30-6:45 - The children carryout their homework with the guidance from their parents

6:45-7 pm – The dinning table is prepared for the family to have dinner. This is carried out the mother.

7:00pm-Dinner time, the family have a dinner together on a large dining table.

7:30pm-8: Dinner is finished and the family help cleanup the table and wash-up the dishes.

8:00 - The family have a talk on what each other did that day. This allows the family to share their problems and be successful in resoling them.

8:30 - The children get changed into nightwear.

8:45 - The children tucked into bed by their mother and they are ready to go to sleep

9:00approx-They are asleep

9-10 -Parents talk to each other over a TV programme

10:15: Parents go to sleep

Awais's Quote Of The Year

Education is our passport to the future, for tomorrow belongs to the people who prepare for it today.
Malcolm X

Nav's Quote Of The Year

"Our children ... deserve an education worthy of this great nation. Together we will make sure that every child learns and no child is left behind."
President George W. Bush

Secondary Audience

This project idea of an 'all in one educational device' needs to appeal as a valuable educational tool for adults to invest in. The secondary audience are the adults, who will be the parents of the children in the age range of 11 years and under. These are responsible people who wish to ensure that the product provides positive experiences and is safe for their child. If the adults, who are child’s keeper find the new technological tool interesting they will select it for their child’s use. They will want their child to have fun, while also be successful in developing the much needed learning skills that will help them to move successfully into adulthood. This is a learning curve for children as they move towards adulthood, and every parent wants their child to be equipped with all the necessary skills. However, they still want their child to have fun, enjoyment and excitement from play activities provided by such interactive devices helping their child through physical and mental development, in addition learning to be creative. The parents will be interested in providing the child with fun learning experiences, which also entertains them. In their opinion cost is no object, as parents they want the best device for their child’s development and giving their child the afforded opportunity to learn through fun activities.

Target Audience

In our group meeting we decided that our target audience will be children at the age of 11 and under. The children of this age group will be the primary users of the product we will initiate. They may be in reception, pre-school, primary school, secondary school or home environment. At this stage they are learning the basics such as learning to recognise numbers, letters, and objects and sequence them. Children will expect the games to be entertaining and to provide a variety of experiences or activities.

However, in order to reach the children of those ages with such a product. The product must appeal to our secondary target audience, the parents who serve as the buyers of the products and they are the ones who act as the gatekeepers for young children’s learning experiences.

Problem Definition

Children are not always successfully taught at school in the core subjects and tend fall behind their peers. Not knowing the basics of English and Mathematics affects individuals throughout their lives and therefore they should be taught correctly at a young age.

From our brainstorming and lengthy team meeting we established the idea for our HCI project.

This proposal will aid the removal of the existence of those individuals who are incorrectly taught at school and allow more young children to have success in their lives by going to universities and gaining good jobs in the future.